Our history
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1989
TAG Electronic Systems
Ron Dennis identifies the power of real-time electronics in motorsport
Our first large contract was to supply the Mercedes Benz Group C sports car, Michael Schumacher's pre-F1 car.
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2003
McLaren Electronic Systems
Our first rebrand - and a new home
We were the first to move into the new McLaren Technology Centre, while it was still being finished!
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2014
McLaren Applied Technologies
McLaren's two technology companies merge to form McLaren Applied Technologies
McLaren Electronic Systems and McLaren Applied Technologies merge to take McLaren's technology to market.
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2020
McLaren Applied
Simplifying our name in the market
Greybull’s investment supports the McLaren Applied's significant potential and growth plans.
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2021
Grey Bull acquisition
Greybull acquires McLaren Applied from the McLaren Group.
Greybull’s investment supports the McLaren Applied's significant potential and growth plans
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2025
A new era
Welcome to Motion Applied.
Motion Applied begins the next chapter reflecting our status as a truly independent Tier One technology provider.
