The winners of the Smarter Sports Awards 2026 have been announced to a global audience of more than 2,500 senior leaders, recognising the organisations defining what smarter sport looks like in practice.
Among them, Motion Applied was named winner in Motorsport Technology, reinforcing its role at the heart of elite racing - powering performance, enabling decision-making, and setting the standard for how technology delivers on track.
A shift from experimentation to execution
This year’s awards reflect a broader trend across sport: a move away from experimentation towards disciplined, outcome-focused innovation.
The organisations recognised are not simply applying new technologies, but using them to:
influence real-time decision-making
guide investment across teams and programmes
deliver tangible performance improvements
At the highest level of motorsport, this shift is already embedded. Technology is not an add-on. It is fundamental to how performance is understood, managed, and optimised.
Recognising what works at the highest level
Chosen by a judging panel of senior industry decision-makers, athletes, and technical experts, the awards highlight solutions that are proving their value in high-performance environments.
For Motion Applied, the recognition reflects its long-standing position within the sport, where its electronics and software platforms underpin how teams operate, from data capture through to trackside decision-making.
A lens on the future of sport
While many awards reflect past success, the Smarter Sports Awards are designed to provide a view of what is working now, and what will define the next phase of sport.
As the industry continues to evolve, the ability to turn complex data into clear, actionable insight is becoming increasingly critical.
In motorsport, that evolution is already well underway.